Net Promoter Score For four Cloud IaaS providers. Joyent has highest score

For four cloud IaaS Providers, see here the ranking as of today August 11, 2011With very data, Joyent got the maximum score of 100%,  followed by AWS and CloudSigma  50% and RackSpace 40%

The following text is from Net Promoter Official Site and it is quoted here for easy  reference:

NPS is based on the fundamental perspective that every company's customers can be divided into three categories: Promoters, Passives, and Detractors. By asking one simple question — How likely is it that you would recommend [Company X] to a friend or colleague? — you can track these groups and get a clear measure of your company's performance through its customers' eyes. Customers respond on a 0-to-10 point rating scale and are categorized as follows:
  • Promoters (score 9-10) are loyal enthusiasts who will keep buying and refer others, fueling growth.
  • Passives (score 7-8) are satisfied but unenthusiastic customers who are vulnerable to competitive offerings.
  • Detractors (score 0-6) are unhappy customers who can damage your brand and impede growth through negative word-of-mouth.
To calculate your company's Net Promoter Score (NPS), take the percentage of customers who are Promoters and subtract the percentage who are Detractors.

Post a Comment

Popular Posts